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and the next thing you know, falling in love is forever changed.Vox recently analyzed data from 35 years’ worth of wedding announcements in The New York Times, and found that “online” now ranks as the third most common way people meet — second only to “school” and “mutual friend.” In the older-than-40 age range, it creeps into the second spot. We already trust our computers to do our shopping and banking, why shouldn’t the fruits of the home computer revolution help us find love?Another survey noted a 13 percent increase, and that Yahoo Personals captured the top spot in the field.Which means, of course, that the first wave of Yahoo Personals babies should be turning 10 this year.Everyone dates, yet these sorts of studies are surprisingly few and far between.New York University Professor of sociology Eric Klinenberg, who teamed with comedian Aziz Ansari for the 2015 book told Digital Trends: “There’s just not a lot of research out there. It’s still not a major field in the social sciences.” What is out there, particularly dating back to the relative dark ages of online dating, is murky, often relying on surveys commissioned by the sites themselves.It would be another mobile app, however, launched the same year as Grindr, that would transform online dating forever.“We were really focused on mobile,” Jonathan Badeen, Tinder co-founder and chief strategy officer, tells Digital Trends.
But microprocessors evolve, products iterate, paradigms shift …“We’re at an important moment because more and more of our lives are happening online,” Klinerberg said.